Natanael Cano is a name that resonates strongly in the world of Regional Mexican music and Mexican Trap. The 2024 version of this rising star is far beyond his humble beginnings in Hermosillo, Sonora, Mexico. His net worth has skyrocketed, and his influence continues to grow, especially in the Corridos Tumbados genre. Let’s dive deep into Natanael Cano’s life, career, financial success, and everything that makes him the sensation he is today.
Summary Natanael Cano
| Category | Details |
| Full Name | Natanael Cano |
| Date of Birth | May 27, 2001 |
| Age (2025) | 23 years old |
| Birthplace | Hermosillo, Sonora, Mexico |
| Genre | Corridos Tumbados, Mexican Trap, Regional Mexican |
| Record Labels | Rancho Humilde, Republic Records, Warner Music Group |
| Major Hits | “Soy El Diablo”, “Amor Tumbado”, “Arriba” |
| Collaborations | Bad Bunny, Junior H, Eladio Carrión, Ovi |
| Net Worth (2025) | $7 Million |
| Social Media Followers | Instagram: 10.9M, YouTube: 3M subscribers, Twitter: 1M followers |
| Height | 5 feet 7 inches (170 cm) |
| Weight | 150 pounds (68 kg) |
| Key Instruments | Guitar, Vocals |
| Primary Source of Income | Music Sales, Streaming Royalties, Concerts, Brand Endorsements, Social Media Influencer Income |
| Music Streaming Platforms | Spotify, YouTube, Apple Music |
| Famous Collaborations | “Soy El Diablo (Remix)” with Bad Bunny |
| Significant Achievements | Billboard chart-topping hits, sold-out concerts, multiple industry aw |
Natanael Cano Net Worth 2025
In 2025, Natanael Cano net worth is estimated at around $7 million. This number reflects his tremendous growth since his debut and is fueled by various income streams including music sales, streaming royalties, concert revenue, brand endorsements, and a solid social media presence. From starting out in 2016 to being one of the leading figures in Mexican Trap, his financial success has been staggering.
Sources of Income
Music Sales and Streaming Revenue
Natanael’s breakthrough into the world of Regional Mexican music through his Corridos Tumbados and Trap music has been pivotal to his financial success. His music is available on all major streaming platforms, and he is one of the most streamed Latin artists on Spotify. His most popular songs like “Soy El Diablo” and “Amor Tumbado” have earned millions of streams, bringing in substantial royalties. In addition to streams, his album sales and digital downloads continue to add to his wealth.
Concerts and Tours
Like many artists, Natanael’s major source of income comes from live performances. He’s known for his energetic concerts and wide appeal. A single performance can bring in $40,000+ in ticket sales, depending on the venue. Touring, especially across Latin America and the United States, has contributed millions to his net worth. His major concerts have been sold out, and his performances are highly anticipated.
Brand Endorsements and Partnerships
Natanael Cano’s success is also thanks to his endorsement deals with major brands. He’s known to collaborate with Republic Records, Warner Music Group, and a variety of companies looking to tap into his growing influence. These partnerships can bring in figures upwards of $0.5 Million+ per year. He has endorsed several products, including fashion brands, as his personal style resonates with his audience.
Social Media and YouTube
The social media platforms play a huge part in Natanael Cano’s income. He has a massive following, with over 10.9 million followers on Instagram alone, and his YouTube channel is home to millions of views for his music videos. Brands are eager to partner with influential figures like Natanael for sponsored posts, which can generate $70,000 or more per post.
Natanael Cano Biography: Early Life & Background
Early Life in Hermosillo, Sonora
Natanael Cano was born on May 27, 2001, in Hermosillo, Sonora, Mexico. His early life in Mexico shaped much of his musical style, especially the roots of Regional Mexican music that blend seamlessly with his modern Trap influences. Growing up in Sonora, a state known for its rich culture, Natanael was exposed to traditional Mexican music, which later influenced his hit-making sound.
Early Influences and Education
From a young age, Cano showed a passion for music, and his family encouraged his talent. He learned to play the guitar and began to sing in his teenage years, blending regional Mexican sounds with the popular styles of modern Trap music. Although there is little formal training noted, Natanael honed his craft through self-learning and performing locally.
Natanael Cano’s Rise to Fame
Early Music Beginnings
Cano’s journey into the music world began in 2016, when he started uploading his songs to platforms like YouTube. His early tracks caught the attention of fans, and soon, he was gaining recognition in the underground scene. As a young artist, he began to shape a new genre, combining traditional Corridos Tumbados with the urban edge of Trap music.
Breakthrough with “Soy El Diablo”
His big break came with the song “Soy El Diablo” which was released in 2019. The track became a viral hit, capturing the attention of Bad Bunny, who would later collaborate with him. “Soy El Diablo” was a defining moment in his career, helping him cement his place in the music industry. It topped charts and earned millions of streams, and Natanael’s journey into mainstream success had officially begun.
Key Milestones in Natanael Cano’s Career
Signing with Rancho Humilde
In 2018, Natanael Cano signed with Rancho Humilde, an independent label known for promoting artists who mix Regional Mexican with modern genres like Trap and Hip-Hop. This partnership was pivotal in propelling his career, giving him the platform and resources to produce his hit singles and albums.
Collaborations with Major Artists
Natanael’s career truly flourished thanks to collaborations with some of the biggest names in Latin music. One of the standout moments in his career was working with Bad Bunny on the song “Soy El Diablo (Remix)“. The collaboration brought him massive exposure and further solidified his position in the global music scene. He has also worked with artists like Junior H, Ovi, and Eladio Carrión.
Chart Success and Critical Acclaim
His debut album, “Corridos Tumbados”, along with other projects, earned him major accolades. He topped the Billboard Latin charts and his albums have sold thousands of copies worldwide. His chart-topping hits have proven his ability to break through barriers and reach diverse audiences.
The Influence of Natanael Cano on Latin Music
Natanael Cano is credited with revolutionizing the Corridos Tumbados genre, a hybrid genre that blends Regional Mexican music with Trap beats. His influence on younger generations of artists is undeniable, with many citing him as a pioneer of Mexican Trap music. Both modern and rooted in tradition, his style has become a voice for the youth in both Mexico and the U.S. His music has crossed borders and opened doors for other Latin artists in the Trap genre.
Natanael Cano’s Personal Life
Relationship Status and Family Life
As of 2024, Natanael Cano keeps much of his personal life private. However, it is known that he is in a relationship, and he often shares glimpses of his family life on his Instagram. His family plays an essential role in supporting his career, and his Mexican heritage continues to influence his music and personal style.
Public Image and Personal Beliefs
Natanael’s public image is a mix of rebellion and authenticity. His success has earned him a large following, particularly among young Latin music fans who appreciate his authenticity and bold persona. Despite his fame, Natanael often emphasizes the importance of staying true to himself and his roots.
Natanael Cano Age, Height & Physical Stats
Age in 2025
As of 2025, Natanael Cano is 23 years old. Despite his young age, his accomplishments in the music industry are remarkable. His ability to blend traditional Mexican sounds with modern genres has made him a prominent figure in Latin music.
Height and Weight
Natanael Cano stands at 5 feet 7 inches (170 cm) tall and weighs approximately 150 pounds (68 kg). His athletic build and distinctive style are part of what sets him apart visually from other artists in his genre.
Fun Facts and Trivia
- Natanael Cano’s YouTube channel has garnered millions of views, with over 3 million subscribers.
- He has a notable collection of guitar memorabilia and often uses it in his live performances.
- Despite his success, Natanael continues to stay connected to his roots in Sonora, and much of his inspiration comes from his hometown.
- His music videos are often characterized by cinematic quality, which has attracted even more fans globally.
FAQs
What is Natanael Cano net worth in 2025?
In 2025, Natanael Cano net worth is estimated to be $7 million. His wealth comes from music sales, streaming royalties, tours, and brand endorsements.
How does Natanael Cano make his money?
Natanael Cano earns money through multiple streams including album sales, concerts, streaming royalties, brand partnerships, and social media influence.
Has Natanael Cano net worth increased over the years?
Yes, Natanael Cano net worth has significantly grown since his breakthrough in 2019. His success in the music industry, along with growing social media influence, has fueled his financial rise.
Conclusion
In 2025, Natanael Cano continues to dominate the music scene, and his influence is undeniable. From his humble beginnings in Hermosillo, Sonora, to becoming one of the top names in Mexican Trap and Regional Mexican music, Natanael has seen exponential growth in his career and financial success. His rise is a testament to the power of innovation and staying true to one’s roots.
With his unique blend of Corridos Tumbados and Trap, and his collaborations with industry giants like Bad Bunny, Natanael Cano’s journey is far from over. As his net worth continues to increase and his popularity spreads globally, it’s clear that Natanael Cano’s future earnings are poised for even greater heights.
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Kevin Bray is an experienced blogger and the creative force behind Celeb Lift. With a passion for entertainment and celebrity news, he brings insightful and engaging content to his readers. Kevin’s in-depth knowledge and years of writing experience make him a trusted voice in the world of celebrity culture, delivering up-to-date stories and trends to keep readers informed and entertained.